New Brand: Latin Lover
Colombia’s known for it’s multifarious exports, but perhaps not so well known for their streetwear. New label Latin Lover aims to change all that with their range of men’s and women’s tees.
There’s something about the unbridled machismo and retro passion about this range that makes us smile. What could quite easily become a little dodgy in the wrong hands (bearded white boys in snapbacks from the provinces) seems to work just fine with the hefty helping of Latino cojones that accompanies each tee from Colombia.
With a mix of strong graphics and illustrations, the range will be heading to European shores soon thanks to new distribution company and an appearance at Margin London.
It’s good to see a new brand coming out of a country not traditionally associated with streetwear.